8 Items You Need on a Charity Ride

At ERIK’S we often have people come into our shop who will be doing charity rides for the first time. One of the most common questions we get is, “What cycling gear do I need to complete one of these rides?” Obviously, there are a lot of different rides and lengths, but we’ve put together …

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Bike Saddles (Part 2): Find Your Size

This is the second part of our Bike Saddle blog series.  If you haven’t yet, make sure to check out Part 1 here. Many riders find the bike saddle to be one of the most unpleasant parts of the bicycle. They expect the bike saddle to be uncomfortable. But did you know you might actually …

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Adventures With Burley!

Burley’s Mission Statement is to “enable adventure”. True to that, Burley has become synonymous with solutions that help you explore the world on a bike.  From cargo trailers to kid transports, Burley helps you keep riding.  With their products, you can go on a family biking adventure, bring your best friend to the dog park, or restock …

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The Flat Bar Road Bike: Smooth + Comfort

The flat bar road bike is the most popular style of bicycle and for good reason.  This bike is perfect for many cyclists because it combines a comfortable and efficient ride.  These bikes don’t put the cyclist in an overly aero position that many find uncomfortable.  But at the same time, these bikes can go!  Chances …

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The Philosophy of A Group Ride: KC Mid Day Mid Week

The Mid Day Mid Week (MDMW) Ride started rolling in the spring of 2006 with a ‘handful’ of riders.  At the time there were plenty of weekend club rides.  And plenty of weekend Fitness Center rides.  On most evenings in the summer one could find a “blow and go” ride launching from a neighborhood drinking …

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The 400 State Trail

If you visit one new trail this summer, you owe it to yourself to make it the 400 State Trail in the Baraboo River Valley in Central Wisconsin. Stretching for 26 miles from Reedsburg to Elroy the 400 Trail follows the old Chicago & North Western line which ran the 400 miles from Chicago to the …

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Exploring the Great State of Wisconsin

Summer is officially here and there’s no better time to get out and go for a ride. Looking to explore a new corner of the state this summer? Wisconsin offers a tremendous diversity of landscapes; from the heavily wooded Northern counties to the rolling hills in the center of the state to the craggy bluffs …

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Casual Cycling Shoes

Sometimes when people think of bike clothing, they think of Lycra shorts, aerodynamic helmets, and funny shoes. But biking isn’t always Lycra and aero. Sometimes you just want to hop on your bike and head to the coffee shop with friends, or go for a casual ride around the lakes. Believe it or not, you …

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Reflective Bike Apparel is a bright idea

Even though the days are longer now, it’s not uncommon to find yourself biking home after dark. Cyclist safety is an important consideration for anyone looking to spend time on a road bike but not all safety wear is created equal. Several studies have found that high-visibility is not as effective as reflective apparel when …

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